Who We Are

More than just wordsmiths
From corporate advertising to lifestyle editorial to creating social posts for Fortune 500 brands, Foreword’s staff comes from different backgrounds in content creation. Our team’s strength lies in our different styles of storytelling. We’re not subject matter experts in all things, but we are experts in communication, which means we understand audiences and how to connect with them.

Lauren McDowell

Chief Executive Officer

Lauren is the leader of Foreword and obsessed with how small things add up to a bigger picture. Her work and life philosophy is that it’s not enough to love what you do—you’ve also got to love who you do it with. In addition to thinking about long-term strategies and soaking up cultural trends for Foreword and its clients, she’s also an avid reader, lover of jumpsuits, and collector of cookbooks.

Lauren Patestos

Chief Operating Officer

Lauren (the other one) is second-in-command and thrives on proactive communication and executing strategy. Her strong suits are planning, project management, and keeping clients smiling. A digital native and card-carrying Millennial™, she’s a sucker for a good hashtag on social media, and she shops almost exclusively online.

Kelsey Gustafson

Social Media coordinator

Kelsey loves helping clients create organic connections with their social media communities. She loves digging up all the latest social media trends and features to keep our clients ahead in a constantly changing digital environment. Kelsey is most likely to post a GIF in the Slack channel, and in her free time loves reading, trivia, music, and history.

Interested in what we do? Head to the Content Services page.

CONTENT SERVICES

Interested in how we work? Head to our Process page.

OUR PROCESS